Jared Benson | Realtor in Aledo TX | Compass Real Estate
How is the current market affecting buying and selling trends?Buyers are more rate-sensitive and cautious, so homes must be priced right and show well. Sellers still have leverage in great areas, but the market rewards smart prep, strong marketing, and realistic pricing—not “test the market” pricing.
What technologies are transforming the real estate experience?Compass tech, data-driven pricing tools, digital marketing, 3D tours, and AI-powered targeting are transforming real estate. They help buyers search smarter and help sellers get maximum exposure—faster, cleaner, and more transparent than ever.
How do you stay competitive in such a dynamic industry?I stay competitive by knowing my market daily, pricing with data—not guesswork—and using Compass tools to market smarter. Add strong negotiation, fast communication, and a luxury-level client experience at every price point.
What’s your approach to building long-term client relationships?I focus on trust first—clear communication, honest advice, and no pressure. I stay connected after closing with market updates, check-ins, and ongoing support so clients feel taken care of for years, not just one transaction.
How do you navigate challenges like interest rate fluctuations?I help clients stay flexible—exploring rate buydowns, different loan options, and smart timing. I also focus on negotiating price/terms to protect monthly payments, so buyers stay confident and sellers still win in today’s market.
What makes a property stand out to buyers today?Move-in-ready homes priced correctly stand out most. Clean presentation, great photos, fresh paint, updated kitchens/baths, and a strong first impression matter. Buyers want value, space, and fewer “to-do” items—especially in sought-after schools.
What advice would you give first-time homebuyers or investors?Get pre-approved early, know your true monthly payment, and don’t chase the “perfect” home—focus on value and location. For investors: run numbers conservatively, prioritize strong demand areas, and buy with long-term appreciation in mind.
Disclaimer: The information contained in this Business Profile, including any external links, is provided on an “as is” basis with no guarantees of completeness, accuracy, usefulness or timeliness. HGTV Jax does not verify business information provided and assumes no responsibility or liability for its accuracy. HGTV Jax does not endorse any business listed in this directory.
Latest Brief

